Privacy Policy

Last Updated: June 1, 2026

HEX TOYS ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services. Please read this policy carefully. If you do not agree with the terms of this policy, please do not access or use our services.

1. Information We Collect

1.1 Personal Information

When you use our website or contact us, we may collect personal information including your name, email address, business name, phone number, and any other information you voluntarily provide through contact forms, AI prompt submissions, or communications with us.

1.2 Automatically Collected Information

We automatically collect certain information when you visit our website, including your IP address, browser type, device type, operating system, referring URLs, pages viewed, time spent on pages, click patterns, and other browsing behavior. This data is collected through cookies, web beacons, and similar tracking technologies.

1.3 Analytics and Usage Data

We use analytics tools to understand how visitors interact with our site. This includes tracking events such as AI prompt submissions, form interactions, portfolio views, demo lab interactions, and conversion actions. All data is anonymized where possible.

2. How We Use Your Information

Primary Uses

We use the information we collect to: respond to your inquiries and provide requested services; improve our website and user experience; send you updates about our services (with your consent); analyze usage patterns and optimize our marketing; detect and prevent fraud or security breaches; and comply with legal obligations.

3. Information Sharing and Disclosure

Third-Party Service Providers

We may share your information with trusted third-party service providers who assist us in operating our website, conducting our business, or servicing you. These providers are contractually obligated to protect your information and use it only for the purposes we specify.

Legal Requirements

We may disclose your information if required by law, regulation, legal process, or governmental request, or to protect our rights, property, or safety, or the rights, property, or safety of others.

Business Transfers

In the event of a merger, acquisition, or sale of all or part of our business, your information may be transferred as part of the transaction. You will be notified via email or prominent website notice of any such change.

No Sale of Personal Data

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

4. Cookies and Tracking Technologies

Types of Cookies We Use

We use essential cookies for site functionality, analytics cookies to understand usage (Google Analytics), and preference cookies to remember your settings. You can control cookies through your browser settings, but disabling them may affect site functionality.

Third-Party Tracking

Some third-party services we use may place cookies on your device. These include analytics providers and social media platforms. We do not control these cookies and recommend reviewing their privacy policies.

5. Data Security

Security Measures

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no internet transmission is 100% secure, and we cannot guarantee absolute security.

Your Responsibility

You are responsible for maintaining the confidentiality of any passwords or account credentials you use to access our services.

6. Your Privacy Rights

Access and Correction

You have the right to access, correct, or delete your personal information. You may also request a copy of your data in a portable format.

Opt-Out Rights

You can opt out of marketing communications at any time by clicking the unsubscribe link in our emails or contacting us directly. You cannot opt out of essential service communications.

Cookie Control

You can manage cookie preferences through your browser settings. Most browsers allow you to refuse or delete cookies.

Do Not Track

We do not currently respond to Do Not Track (DNT) signals in browsers.

7. Data Retention

Retention Period

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, or as required by law. When no longer needed, we securely delete or anonymize your data.

8. Children's Privacy

Age Restrictions

Our services are not directed to children under 16, and we do not knowingly collect personal information from children under 16. If we become aware of such collection, we will take steps to delete the information.

9. International Data Transfers

Cross-Border Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place for such transfers in accordance with applicable data protection laws.

10. Changes to This Privacy Policy

Updates

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the new policy on this page and updating the 'Last Updated' date. We encourage you to review this policy periodically.

11. Contact Us

Privacy Inquiries

If you have questions about this Privacy Policy or our data practices, please contact us at: [Your Email Address] or through our contact form. We will respond to your inquiry within 30 days.

Acceptance of This Policy

By using our website and services, you acknowledge that you have read and understood this Privacy Policy and agree to be bound by its terms. Your continued use of our services after any changes constitutes acceptance of those changes.

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